How to generate more ideas
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Don’t be intimidated or misguided by the word imagination as if it’s something reserved for the artistic people or “The Creatives” of this world. Imagination is a secret super power we all have.
Imagination is essentially how ideas are formed. It’s the first step in any personal or business endeavor. You have to convince and/or envision the goal or concept.
Imagination fuels creativity. Creativity drives innovation and innovation is dependent on risk, idea sharing and the confidence to express. In business, this mindset leads to market relevance, sustainability and scalability or $$$.
However, imagination unto itself is not enough.
Ideas must have an execution strategy, follow through
and backed by effective marketing.
Only then can they become scaleable money generators that bring value to the world. The world needs and loves innovation when it is made available. The modern consumer is addicted to the new, the better, the faster, that which simplifies their lives and saves them time. Innovation can nonetheless intimidate those who are creating it. Fear of rejection. If it’s too different it will alienate. Is the timing right?
Today’s modern business strategies and practices exist in the fastest changing climate in the history of humankind. Differentiation has become the new black. Imagination and creativity are necessary ingredients to stand out, be unique and maintain social and commercial relevance.
Many scholars, academics, philosophers, and modern thought leaders have declared that, “knowledge is power.” Einstein said, “Imagination is more important than knowledge. For knowledge is limited, whereas imagination embraces the entire world, stimulating progress, giving birth to evolution.”
Further more, how innovative and expressive is your company culture? Leadership either inspires creativity or it kills it.
If you’d like to do a deeper dive into this topic, you’ll find endless insight and actionable tools in the following books that are similar but not identical.
INNOVATION MINDSET: this is for business, organizational and leadership development
IMAGINATION WILL TAKE YOU EVERYWHERE: this is for personal development
Vital Germaine
President of ENGAGEteams360
Vital is Las Vegas' most dynamic keynotes speaker and corporate trainer. His executive leadership experiences are designed to inspire extraordinary performance.
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